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WIBA pushes women to economic make over

Publishing Date : 14 May, 2018


Botswana’s local federation of female entrepreneurs, Women in Business Association (WIBA) continues to make strides in pushing women participation in entrepreneurship and business leadership.

Last Sunday the Association hosted the second edition of their High Tea Expo in Maun. Guest Speaker at the event, Executive Member of Council for Rural, Environment and Agricultural Development in the North West Province of South Africa, Manketsi Tlhape, encouraged the association to continue with its mandate of inspiring and promoting participation of women in the economy through advocacy, training, mentoring and linkages.

She noted that women participation in economic activities such as business leadership, entrepreneurship, economic diversification and employment creation can actually solicit some positive results. “If women participated in economic activity, owned and controlled productive assets, it would help to overcome poverty, reduce inequality and improve children’s nutrition, health and school attendance because women naturally have hard work, responsibility and strong work ethics,” she said.

Tlhape observed that many women with great business potential were not afforded an opportunity and platform to be heard, nurtured and unleashed to their full ability. She encouraged other women to create platforms to share their journey of how they found their voices and made an impact in their fields. “The key difference between successful women and women that are not successful is the way they think and feel about themselves,” she said.

Tlhape urged women to believe that, like their male counterparts, they could be entrepreneurs, scientists and presidents, saying being a woman does not make them any less capable.“If you align your passion to your particular skills set and talents, you are more likely to get to your winning idea,” she said. As has been identified by several studies, Botswana continues to lag behind in women participation on key economic positions and driving seats of key economic instruments.

According to Tlhape the North West government pushed recognition and appreciation of women as key economic human capital that could drive economic growth through cutting edge entrepreneurial business ventures. She added that that can only be realized by enabling them to realise their rights. She underscored that women need to engage and partner with the private sector, government and civil society to tap into existing opportunities and penetrate the economic value chain.



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